I’m one of those likes, because I simply can’t look away. Restocking videos like Benson’s amass millions of views—the Phoenix suns hometown huddle shirt But I will love this #restock hashtag has more than 1 billion views—and are a mishmash of aspirational and ASMR content. There’s something soothing about the ritual, the percussive sounds, and the way everything has a place—even if you never considered it might need one. (The really good restocking videos make me feel as if I’ve stepped into a sensory-deprivation pool.) Another restock-toker, Monica Brady, better known as @midwesternmama29, has 2.8 million followers and a total of 47.7 million likes on her videos. In a May 13 video with 68.6 million views, she rotates her stock of mini pepperonis in a little airtight box. It’s meditative and a little absurd: housework refracted through the looking glass of social media and rendered as sausage rotation.
These sped-up, minute-long videos ome are uniquely styled for TikTok, but they build off an old script. Home economics emerged as a field in the Phoenix suns hometown huddle shirt But I will love this U.S. in the 19th century to prepare women for the task of keeping a home, and since 1908 the Daily Mail has hosted an Ideal Home Exhibition, showcasing the newest innovations in decor and home efficiency. (This video from 1975 shows modernizations such as decorative lamps made from paper cups and a bar cart that turns into a bed.) Organization porn has long established a foothold on social media, particularly among Pinterest moms (a demographic not known for being on TikTok, though some are).
Comments