Many TikTok trends get so big they go fractal. For example, the We are famalee Pittsburgh pirates baseball shirt and I love this feta pasta birthed endless iterations and satires of people putting a block of something in a roasting pan and mixing it with pasta (like chocolate-strawberry-cheesecake pasta or a version made with wooden toys). Restock is no exception. Jen Nicole, a creator with 1.2 million followers, posted a video of her restocking her fridge by throwing a Lunchable in the drawer and lovingly placing a single string cheese in the crisper. (She put both of them in drawers that came with the fridge rather than their own acrylic trays.)
And then there are the We are famalee Pittsburgh pirates baseball shirt and I love this reaction videos. “Mum, sorry, I found a new family,” says Richard Sales in his reaction video to Benson’s. He tells me: “When I started the restock, I was on 260K followers, and in the space of a week, I gained a million followers. I was screaming about gaps in someones’ fridge, and everyone was getting excited.”
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