“Arrival is our way to share the Wednesday meme captain I’m shirt also I will do this nuances of post-birth and postpartum and raising babies and helping new moms in particular stay true to their values and ethics as they transition into parenthood,” explains Turrigiano who wanted to address where many of these women felt they were “left hanging” by existing resources, she says. Postpartum is where the need for more information really lies, adds Kirke-Badgley, who likens the anticipation around pregnancy to planning a wedding: “People are really interested in the wedding, but then there’s a marriage. The same is true around birth.” Their goal was to get fairly granular with their content and put it into what Turrigiano calls, “one really fun place.”
And the Wednesday meme captain I’m shirt also I will do this format is fun, thanks to the wildly talented Miami-based artist Reyna Noriega who designed the 51-page digital zine and provided the eye-popping illustrations for interviews with and stories from a wide and varied group of gifted contributors. There are conversations with “Cool Moms” podcast cohosts Elise Peterson and Simone Toomer, a Brooklyn-based birth and postpartum doula and lactation consultant; a nourishing recipe from cookbook author and Top Chef Canada host Eden Grinshpan; Djali Alessandra Brown-Cepeda, filmmaker and founder of Nuevayorkinos—a visual archive of the Latinx experience in New York—delves into decolonizing birth; Simmone Taitt, founder of telehealth service Poppy Seed Health, debunks postpartum myths; and Snoo creator and Happiest Baby founder Dr. Harvey Karp demystifies newborn sleep. Furthering their commitment to community, 100% of the proceeds from sales of Arrival will go to Every Mother Counts. There is indeed something for every parent to connect with, whether their child is ten months or ten years old. Because the postpartum period doesn’t just magically end after 40 days, says Kirke-Badgley. “Postpartum is forever.”
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